Tag Archives: New Gin Launch 2024

Globus Spirits unveils Terai India Craft Gin – Litchi & Mulberries

Globus Spirits launched Terai – Litchi & Mulberries, a new expression that marks the debut of The Bagh Explorations, a series of gins inspired by the fruits grown at Swarup Family farmlands in Jarauda, Uttar Pradesh. 

Terai India Craft Gin – Litchi & Mulberries is available in a 750 ml bottle and has been launched in major cities of Uttar Pradesh, Rajasthan & Goa, and is expected to be launched in other major cities in phases with pricing varying across states in accordance with local regulations.

Created from scratch at The India Craft Spirits Co. distillery in Behror, Rajasthan, this gin is believed to be a testament to Terai’s signature ‘grain-to-glass’ philosophy, which blends heritage, craftsmanship, and innovation. The expression captures the essence of ripe litchis and mulberries, harmonized with floral notes of lavender and rose. The nutty richness of almonds and the herbal freshness of tulsi enrich the palate, while angelica and orris root contribute earthy undertones for a smooth, lingering finish.

The gin expression embodies the meticulous care and precision as its predecessor. Distilled in a bespoke Carl copper pot still using the classic one-shot London Dry method, the gin is a tribute to India’s diverse botanical heritage. The distillery is looking to stay true to the craft ensuring a flavour profile that resonates with authenticity and boldness, balancing sweet fruitiness with herbaceous and earthy notes.

Commenting on the launch, Shekhar Swarup, Joint Managing Director, Globus Spirits Limited, said, “With Terai Litchi & Mulberries, we aim to take our journey of exploration and craftsmanship to new heights. This gin not only pays homage to our family’s distilling and agricultural roots but also embraces the vibrant diversity of India’s landscapes and flavours. It’s a perfect harmony of tradition and innovation that speaks to the spirit of modern India.”